Work with the Keeleys

Coaching built from
23 years in the trenches as owners.

Every engagement starts with your actual numbers — your P&L, your team, your model. No generic frameworks. No offshore templates. Australia-specific, salon-specific coaching from people who still run their own salons.

All packages start with a free Discovery Call. We need to understand your salon before we commit — and you need to understand what we do before you invest. No pressure, no pitch.

Choose how you want to work

Whether you need a one-off financial diagnosis, an ongoing coaching relationship, or a full-day intensive build — all three start the same way: a free, honest conversation about your numbers.

One-off · Done with you

Financial Business Audit & 12-Month Plan

A full deep-dive into your salon's finances built entirely from your actual figures. You'll walk away with a clear 12-month action plan, quarterly goals, and a pricing structure based on what your salon actually costs to run.

POA Price on enquiry based on salon size
from $1995
Payment plans available

What's included

  • Full P&L analysis and financial diagnosis
  • Pricing structure built from your actual costs
  • 12-month financial action plan with quarterly goals
  • Two 60-minute Zoom consultations included
  • ~4 weeks from first call to completed plan
  • You keep everything — it's your plan, not a subscription

Book a Discovery Call

Best suited for

Salon owners who want clarity on where they stand financially and a concrete plan for the next 12 months — without committing to ongoing coaching. This is the most common starting point for owners who have never had their numbers properly reviewed.

What you'll need to provide

  • Your last 12 months P&L (or bookkeeping software access)
  • Current service price list
  • Staff remuneration details
  • Stock cost info
Ongoing · Monthly subscription

Ongoing Coaching Partnership

For owners who are serious about running the business properly — not just surviving week to week. Regular sessions, real accountability, and a coach who knows your numbers as well as you do. Three tiers to suit your salon size and needs.

$275–$495 per month / fortnight / week
inc. GST · No lock-in contract

All tiers include

  • Regular Zoom sessions (frequency by tier)
  • All five coaching pillars addressed every session
  • Actionable to-do list reviewed each call
  • Full system guidance: pricing, KPIs, staff, stock, remuneration
  • No lock-in contract
  • Recommended minimum commitment: 3–6 months

Book a Discovery Call

How to choose your tier

Tier selection is based on your salon's turnover and how frequently you need support. We'll recommend the right tier on your Discovery Call — you're not locked in and can move between tiers as your needs change.

See the full tier breakdown below.

Intensive · Half or full day

Private Salon Business Intensive

A focused half or full-day session where we build your core business systems from scratch — in real time, from your actual data. You leave with everything built, not just explained.

POA Half or full day
Price on enquiry

What gets built on the day

  • Full P&L rebuild and financial diagnosis
  • Pricing model calculated from your real costs
  • Staff remuneration or commission structure designed
  • Breakeven calculated and weekly dashboard set up
  • 13-week cash flow planner built
  • 30-day follow-up session included

Book a Discovery Call

Best suited for

Owners who want everything done in one hit — the pricing model, the wage structure, the dashboard, the cash flow plan. Ideal for salons preparing to hire, restructure, or scale. You bring your data. We build the systems.

What to bring

  • Laptop with Xero or bookkeeping software access
  • Last 2 months of stock orders
  • Payroll details
  • Current price list

Bronze · Silver · Gold

All three tiers follow the same five-pillar coaching structure. The difference is session frequency, access level, and the depth of system set-up. Choose based on your salon's size and how much support you need between sessions.

Bronze

Small salons & solo-preneurs · Under $1m turnover

$275/month

inc. GST · Monthly subscription

  • 1 × 60-minute Zoom session per month
  • Full system guidance across all five pillars
  • Actionable to-do list after every call
  • Accountability review at next session
  • No lock-in contract
Book Discovery Call

Gold

Large salons · $500k+ growing toward $1m+

$495/week

inc. GST · Weekly subscription · Per salon

  • 90-minute session every week
  • 7-day phone & SMS access (Melbourne daylight hours)
  • Liaising with your accountant, bookkeeper & suppliers
  • Full business metrics monitoring
  • Full Xero & database access required
  • Week 1: P&L/KPIs + forecasting
  • Week 2: People & Culture + Education
  • Week 3: High Performance Living + marketing
  • Week 4: Entrepreneurship & future planning
Book Discovery Call

All coaching packages require a free Discovery Call before purchase. We need to know we can return real value to your salon before we commit our time. Minimum recommended commitment is 3–6 months for meaningful results. No lock-in contract.

The five coaching pillars

Every session — Bronze, Silver or Gold — addresses all five pillars. Some will be your priority at any given time. All must be worked on to keep moving forward.

01

Business Pillars

Marketing, management, efficiency, profitability, forecasting and review systems.

02

People & Culture

Building winning teams by creating extraordinary workplaces with quality people.

03

Education

Developing high-craft stylists to create client delight — and the systems to replicate it.

04

High Performance Living

Keeping you at peak performance. Mindset, health, fitness, work/life balance.

05

Entrepreneurship & Creativity

Imagining your next steps and bringing them to life. New salons, products, opportunities.

Frequently asked

Questions we hear on almost every Discovery Call.

Do I need to have my books in order before starting?

No — in fact, most clients come to us precisely because their numbers are a mess. We start from wherever you are. If you have a P&L and a price list, we have enough to start. We'll build the rest together.

What's the minimum commitment?

There is no lock-in contract on any coaching package. However, we recommend a minimum of 3–6 months to see meaningful, sustainable results. Real change in a business takes more than one or two sessions. The Discovery Call is completely free and obligation-free.

I'm not in Melbourne — can I still work with you?

Yes — all coaching sessions are via Zoom. We work with salon owners across Australia. The Financial Intensive and 2-Day Course can also be delivered remotely where in-person isn't possible.

How is this different from a generic business coach?

We still run our own salons. We are not coaches who used to be in the industry — we are salon owners who coach. Every benchmark, every formula, every system we teach comes from 23 years of running actual salons in Australia. We know the Hair and Beauty Award, the SGC obligations, the supplier terms, the software. Generic business coaches don't.

What size salon do you work with?

Bronze is suited to small salons and solo operators under $1m turnover. Silver suits medium and growing salons. Gold requires a minimum of $500k turnover and is designed for salons scaling toward $1m+. We consult to salons turning over $2m+ and have coached over 100 salon businesses at all sizes.

Will you look at my actual financials?

Yes — that's the whole point. Generic advice based on industry averages is not coaching. We work from your actual P&L, your actual wage costs, your actual price list. Silver and Gold coaching requires access to your Xero or bookkeeping software so we can monitor in real time.

What if I can't afford ongoing coaching right now?

Start with the Financial Business Audit — it's a one-off investment that gives you a full diagnosis and 12-month action plan. Many clients use the audit to identify savings and revenue opportunities that fund their coaching investment. Alternatively, the free guide and Discovery Call cost nothing.

Ready to start?

Book a free Discovery Call.
No pitch. Just numbers.

30 minutes. We'll look at your salon, tell you what we see, and recommend the right starting point. No obligation to proceed.

Book Your Free Call